Being in business can be one of the most rewarding yet toughest gigs on offer. As practitioners, not only must we continue to develop our skill set and facilitate great patient relationships, we must also wear the hat of C.E.O and team leader (depending on the size of your business) and for some, tick boxes in marketing, Human Relations, administration and so on. I’ve always said, it doesn’t just take a village to raise a child, it takes a village to be a human being and so building a great team to help tick off the core elements of business (and life) for me is key. That’s not the only hat I wear. As the Nat Kringoudis brand has continued to develop, it’s been a precious mix of balance, between practitioner, author, speaker, ambassador and managing a public presence.
In my eleven years in business, it’s totally been about reinvention, overcoming hurdles and challenges, celebrating the triumphs and successes but all the while being constantly ok with change, progression and rebirth. I’ve been lucky enough that my passion has turned out to be the development of a message that so many women are searching for. To take away the fear surrounding our health (or lack of health) and to get savvy with the truth of our own wellness. Helping women understand their bodies better has become for me, a 24 hour obsession. In creating a world-wide brand, I’ve also been fortunate enough to be a spokes person and ambassador for various companies; my longest relationship being with Your Tea, a company so aligned to what I do, it’s a match made in heaven. Helping people use food as medicine (especially based on Chinese Medicine Principles) is at the very core of my message. As you can understand, aligning with a company who’s vision is with this in mind is a no brainer. The mutual love we share for helping others and giving is obvious.
As both companies (Your Tea and Nat Kringoudis) have grown, it’s been important for us to continually assess and reassess our place within our market and to ensure we are practicing to the standards expected by both our consumers and those that regulate us. I believe this is so very exciting for all of us. For my patients and cheer leaders, for Your Tea consumers, for the company and for myself as an ambassador. We are giving the best of ourselves daily. This also means that we’ve taken the opportunity to make some pretty impressive changes to both the products (we’re reformulating) and my position as a health care professional and ambassador. I’m excited to tell you, big things are coming! You may have noticed that Your Tea is in many countries, sold out and we aren’t sure when there will be more available because the process of fine tuning and making sure this product is bigger than it already is takes time.
I want to take the opportunity to state that be it with my practitioner, author or ambassador hat on, I have always practiced with the utmost integrity and will forever continue to do so because it is one of the highest things I value not only as a professional but as a human being. I also want to take the time to say thank you, for your ongoing care and support. I know that each and every day together we are helping women world wide to live in their truth and be the best version of themselves. I also wouldn’t have it any other way.
“Be the change you wish to see in the world.”